Last week saw the launch of a LEGO clothing line from Levi’s and today, hot on the heels (pun intended) of their Star Wars line of trainers comes news of a collaboration between adidas and top Star Wars licensee LEGO in the form of the latest in the A-ZX line of trainers. The adidas Originals ZX 8000 LEGO sneakers arrive on 25th September, and you can get a moving glimpse of them below.
For the next installment of this year’s A-ZX series, adidas Originals has teamed up with the LEGO Group for a playful take on the ZX8000 silhouette. Demonstrating that you’re never too old to play, this unique release sees the Danish toy company bring its instantly recognizable aesthetics to an adidas archival icon.
So what does it look like? Designed as an ode to the classic LEGO® brick, this unique ZX8000 sneaker is comprised of a multicolor mesh and synthetic suede upper with a rubber outsole. Meanwhile, taking its bold aesthetics to the next level, the shoe features LEGO studs on the heels as well as co-branded tongue tabs. Then, rounding out the look are co-branded yellow sock liners, 6 different colored lace options, and interchangeable LEGO brick lace jewels.
Where can you get it? The adidas Originals ZX 8000 LEGO sneakers launch globally on September 25th through adidas.com/A-ZX.
The A-ZX8000 LEGO® sneakers will be available globally from September 25th, but based on raffle and VIP point schemes only. Below are the individual mechanics used for adidas and LEGO channels respectively.
Adidas US and WE:
Product exclusively available via adidas app in WE and US
In-app registration prior to launch required, winners will be raffled – signup starts September 21st
Amongst all entries the winners will be drawn automatically on September 25th, 10am local time within the app
Adidas Creative Club members will get informed via a push notification and CRM about signing up for the drop on the 21st
WE and US consumers will get informed about the need to register on the app until the 25th on the Campaign Page (adidas.com/A-ZX)) and on each regional product detail page
Adidas ROW:
For the Rest of the World the sneakers will be sold on September 25th, 10am local on adidas.com as a regular sale without any prior registration needed
LEGO.com:
The A-ZX800 LEGO® Sneakers will be available on LEGO.com in a very limited run and only through one of these two options in select markets:
VIP FIXED POINT REDEMPTION – redeem 15,600 VIP points to get the sneakers, providing your size is still available
(Applicable in all EU regions and USA)
Starts September 25th
SWEEPSTAKES – enter the VIP Sweepstakes and redeem 50 VIP points per entry, with maximum 15 entries for a chance to win the sneakers in your size
If you are not a LEGO VIP member, can you sign up and get your first entry free and enter this competition
(Applicable only in these markets: USA, Estonia, France, Greece, Hungary, Republic of Ireland, Latvia, Lithuania, Luxembourg, Netherlands, Austria, Switzerland, Slovakia, Sweden, United Kingdom)
Exploring the galaxy since 1978, Mark wrote his first fan fiction in 1981 and been a presence online since his first webpage Fanta War in 1996. He currently contributes to Star Wars Insider, ILM.com, SkywalkerSound.com and Starburst Magazine, having previously written for StarWars.com, Star Wars Encyclopedia, Build The Millennium Falcon, Geeky Monkey, TV Film Memorabilia and Model and Collectors Mart.
He is a four-time Star Wars Celebration Stage host, the only podcaster to have appeared on every Celebration podcast stage since it began in 2015, the Daily Content Manager of Fantha Tracks and the co-host of Making Tracks, Canon Fodder and Start Your Engines on Fantha Tracks Radio.
- Advertisement -
- Advertisement -
Last week saw the launch of a LEGO clothing line from Levi’s and today, hot on the heels (pun intended) of their Star Wars line of trainers comes news of a collaboration between adidas and top Star Wars licensee LEGO in the form of the latest in the A-ZX line of trainers. The adidas Originals ZX 8000 LEGO sneakers arrive on 25th September, and you can get a moving glimpse of them below.
For the next installment of this year’s A-ZX series, adidas Originals has teamed up with the LEGO Group for a playful take on the ZX8000 silhouette. Demonstrating that you’re never too old to play, this unique release sees the Danish toy company bring its instantly recognizable aesthetics to an adidas archival icon.
So what does it look like? Designed as an ode to the classic LEGO® brick, this unique ZX8000 sneaker is comprised of a multicolor mesh and synthetic suede upper with a rubber outsole. Meanwhile, taking its bold aesthetics to the next level, the shoe features LEGO studs on the heels as well as co-branded tongue tabs. Then, rounding out the look are co-branded yellow sock liners, 6 different colored lace options, and interchangeable LEGO brick lace jewels.
Where can you get it? The adidas Originals ZX 8000 LEGO sneakers launch globally on September 25th through adidas.com/A-ZX.
The A-ZX8000 LEGO® sneakers will be available globally from September 25th, but based on raffle and VIP point schemes only. Below are the individual mechanics used for adidas and LEGO channels respectively.
Adidas US and WE:
Product exclusively available via adidas app in WE and US
In-app registration prior to launch required, winners will be raffled – signup starts September 21st
Amongst all entries the winners will be drawn automatically on September 25th, 10am local time within the app
Adidas Creative Club members will get informed via a push notification and CRM about signing up for the drop on the 21st
WE and US consumers will get informed about the need to register on the app until the 25th on the Campaign Page (adidas.com/A-ZX)) and on each regional product detail page
Adidas ROW:
For the Rest of the World the sneakers will be sold on September 25th, 10am local on adidas.com as a regular sale without any prior registration needed
LEGO.com:
The A-ZX800 LEGO® Sneakers will be available on LEGO.com in a very limited run and only through one of these two options in select markets:
VIP FIXED POINT REDEMPTION – redeem 15,600 VIP points to get the sneakers, providing your size is still available
(Applicable in all EU regions and USA)
Starts September 25th
SWEEPSTAKES – enter the VIP Sweepstakes and redeem 50 VIP points per entry, with maximum 15 entries for a chance to win the sneakers in your size
If you are not a LEGO VIP member, can you sign up and get your first entry free and enter this competition
(Applicable only in these markets: USA, Estonia, France, Greece, Hungary, Republic of Ireland, Latvia, Lithuania, Luxembourg, Netherlands, Austria, Switzerland, Slovakia, Sweden, United Kingdom)
Exploring the galaxy since 1978, Mark wrote his first fan fiction in 1981 and been a presence online since his first webpage Fanta War in 1996. He currently contributes to Star Wars Insider, ILM.com, SkywalkerSound.com and Starburst Magazine, having previously written for StarWars.com, Star Wars Encyclopedia, Build The Millennium Falcon, Geeky Monkey, TV Film Memorabilia and Model and Collectors Mart.
He is a four-time Star Wars Celebration Stage host, the only podcaster to have appeared on every Celebration podcast stage since it began in 2015, the Daily Content Manager of Fantha Tracks and the co-host of Making Tracks, Canon Fodder and Start Your Engines on Fantha Tracks Radio.
LEGO have set announced the Jabba's Sail Barge set in it's Ultimate Collector Series (UCS). The massive near 4000 piece set is available from 6th October.
When you visit any web site, it may store or retrieve information on your browser, mostly in the form of cookies. Control your personal Cookie Services here.
For performance reasons we use OneSignal as a notification service. This saves a number of cookies in order to apply notifcation services on a per-client basis. These cookies are strictly necessary for OneSignal's notification features. It is essential to the service that these are not turned off.
