To follow on from years of continued growth, market share and scooping up of practically every major brand in existence, Funko now move into bricks and mortar. Their near 40,000 square foot Hollywood store will open later this year, with plans for other international locations to follow.
Toyworld Mag take a look at their exciting plans.
Rather than trying to compete with its retail partners, Funko’s goal is to build even more followers for the Funko brand, driving sales at all Funko stockists. Located on Hollywood Boulevard, not far from the famous TCL Chinese Theatre, the LA store will target both tourists and local residents. The new location will let customers pose with life-size Funko figures and sit in a Funko version of the Batmobile.
Funko is working closely with the building developer on the store design and hopes to open in time for Halloween. Parts of the store are being built in Washington and shipped to California.
If the store is a success, more Funko stores could open in other tourist locations, such as London, Tokyo and Las Vegas.
