With the Huffy Corporation Speeder Bike arguably the most famous Star Wars licenced bike, the new that Huffy’s affiliate company United Wheels UK have signed a licensing deal with Lucasfilm is great news, bringing hopes that more bikes in the style of that 1983 classic could arrive to market.
United Wheels UK Limited has today announced a new license agreement for Disney, Marvel and Lucasfilm film properties for UK, Ireland, France, Iberia, Italy, Germany, Benelux and Africa territories.
Disney and United Wheels’ affiliate, Huffy Corporation, have worked together in the U.S. since 1996, and this agreement between United Wheels and Disney expands the partnership to include EMEA.
As early as July 2021, United Wheels will begin marketing Huffy-designed Disney, Marvel and Lucasfilm licensed wheeled products for order. These products will be available for shipment in early 2022.
United Wheels opened its new EU office in 2020 and is well placed to help drive continued growth of the Disney licences across the UK, Ireland, France, Iberia, Italy, Germany, Benelux and South Africa
- Shinya, Shima (Author)
- English (Publication Language)
- 144 Pages - 09/07/2021 (Publication Date) - VIZ Media LLC (Publisher)
