Jo Malone have announced their partnership with John Boyega, who has become their first Jo Malone London Gent. In their people section of their website they introduced John and why he was chosen to be the first.
Meet London born movie star John Boyega. Boyega straddles two completely different worlds professionally and personally: from his roots in Peckham to the flashes of the red carpet. “Two worlds colliding: this is my crazy life right now, and it’s thrilling”, says Boyega.
He brings a vibrant energy, an authentic sense of heritage and a look towards the future. “I love the creativity and storytelling element of Jo Malone London. It’s something I resonate with, it’s how I work best. With discussion, collaboration and down to earth honesty,” says Boyega.
Boyega reverberates with vigour and energy and intends to bring this spirit to Jo Malone London. Each of our scents accentuate the surprising and bold, just like our leading man. While a huge presence and personality, Boyega himself values understatement and originality in scent.
The fragrances that John selected from the collection are the;
“Bronze Wood & Leather has become a favourite. I like to wear it daily. It doesn’t attract too much attention, but at the same time it gets people looking and smelling,” says Boyega.
The cologne retails at £120 for 100ml
This range contains a range of intense cologne from £50 for 50ml, home candles £56 and creme costing £62 for £175
The range is available to purchase online at Jo Malone or at selected Jo Malone stores.
It certainly looked like John Boyega enjoyed his day at Jo Malone promoting his London Gent status! So much so he nearly took his drink home in the specially commissioned Jo Malone LTC cab!!
Leaving in style ! pic.twitter.com/8kbbgFkDu6
— John Boyega (@JohnBoyega) July 9, 2019